The red poppy of Flanders is immortalized as an emblem of sacrifice and remembrance for the honouring of the thousands who laid down their lives for those ideals which we, as Canadians, cherish. The poppy calls upon us to remember not only those who have died, but those they left dependent, and those who still suffer from honourable wounds and disabilities. The poppy challenges us to serve in peace, as in war, to help those who need our help, and to protect those who need our protection. The Poppy has been widely recognized as a symbol of Remembrance, since it was first adopted in 1921. By wearing the poppy, we demonstrate our gratitude to those who gave their lives for the freedom we enjoy. Activities supported include: assisting needy veterans, ex-service members and their families; purchasing medical appliances; funding medical research and training, providing bursaries to the children and grandchildren of veterans and ex-service members; and funding accommodation, care facilities, meals-on-wheels, transport and related services for veterans, seniors and disabled persons.