Single view of the customer
Bring your participant data together to deliver a 360-degree view of participants across all of your events. This single view of your participant will help unlock the ability to deliver a enhanced personalized customer experience.
Insights & analytics
Easy to access information that you need with custom reports and insights specifically for Event Organizers. These analytics are great for creating targeted marketing campaigns, up-selling and cross-selling events, and gaining insight on certain runner segments.
Retention analysis
Acquiring new customers can cost 5-15 times more than retaining an existing customer. With an industry event retention rate of around 34%, knowing who your past participants are is imperative to retaining them. Assess your year-over-year retention in real-time by organization, event or sub-event with our retention tools.
Advanced digital marketing
Grow your event with CRM, data insights and data-driven marketing techniques. Focus on advanced segmentation, personalization, loyalty, and retention. Upgrade your email platform and start to deliver personalized marketing campaigns at exactly the right moment.Frequently asked questions
The short answer is no. Even if you have one event, and you put it on year after year, Race Roster CRM gives you insight into the entire history of your event. Analyze retention, engage with past participants, and more.
Yes! In fact, we highly recommend it, so you can see the full history of your event! Contacts cannot be imported directly into Race Roster CRM, however, registration data can be imported into your events on Race Roster, and your events can be added to your CRM dashboard. Our Customer Success team is here to help!
We're prepared to listen and excited to help solve your problems
Your event deserves to be supported with technology designed with your goals in mind.
Let's talk